Your Guide to the Best Black Friday Sales in 2024
Zara is a big player in the Black Friday shopping world. While the high street giant used to not partake in this annual sale, they joined in on the fun a few years ago, and have shown no signs of slowing down. While previous years saw discounts of around 25% off, last year shoppers could score deals up to 40% off. But be quick with your shopping; the Zara Black Friday sale almost always only lasts for the weekend, including avoiding any Cyber Monday discounts.
Last year, John Lewis changed up the game by having Black Friday deals throughout the entirety of November. With offers on tech, homewear, and even up to 20% off fragrances, we can’t wait to see what the sale will be for 2024.
We love The Outnet for its designer deals throughout the year, but Black Friday might just be the absolute best time to shop this beloved e-tailer. Last year - in addition to their already enviable discounts, they offered an extra 25% off site-wide. We’re hoping to see the same deal this year, and remember that The Outnet sometimes has limited stock of its products, so run - don’t walk - when making your purchases
Have any travel plans for the Christmas season? Black Friday is looking to be the best time to update your luggage sets. Last year, popular luggage brand Antler offered 40% off selected ranges of their luggage. While they haven’t announced their deals for this year yet, we’re hoping for a similar sale this year.
You can always count on NET-A-PORTER to be a one stop shop for your shopping needs. Whether you’re after a new party dress for the season ahead, or stocking up on gifts for loved ones, they will always have what you need. So make sure to set a reminder for Black Friday, because last year NET had a 30% discount across most of the site, with selected ranges even being up to 50% off, making it the perfect time to shop.
If you’re looking to gift a timeless piece this holiday season, heritage brand Aspinal of London is our choice. Last year saw the brand offering up to 50% off selected styles during Black Friday, and for two days that weekend even had the deal of an extra 10% off sale items. It’s the perfect time to invest in an item that will be loved for years to come.
Mejuri is a jewellery favourite within the W. ICONS office. Consisting of minimal jewellery staples great for everyday, it also makes for an easy yet chic gift option. Last year, Mejuri had a deal of 20% off site-wide when you spent £100 or more. We’re likely to see a similar sale this year, so make sure to bookmark your favourite pieces - whether they’re for yourself or others!
If there’s one brand we hope does the same Black Friday deals that it offered last year, it’s Charlotte Tilbury. There were product bundles galore (with most being around a 20% saving) and even 2-for-1 deals on selected products. But the best deal we’re hoping to see? Last year Charlotte Tilbury had mystery bundles of best selling products with up to a 50% savings. Mark your calendars, as you won’t want to miss this.
COS is one of our favourite stops on the high street with its minimal design aesthetic and high quality pieces. With it being at the higher end of high street brands, we’re always happy to find a sale. Last year COS had discounts of up to 25% off, and continued the discounts through Cyber Monday, with selected pieces being up to 60% off.
Drunk Elephant has been a popular skincare brand for years, but within the last few months it’s skyrocketed in popularity with viral products like their bronzing drops. Whether you’re hoping to shop directly through them, or from a beauty retailer like SpaceNK and Cult Beauty, we’re sure that this Black Friday, you’ll be able to find a deal on your favourite item.